One of the qualities we cherish and we want for our Academy of young Entrepreneurs/Advertising professionals/film makers which goes one stage beyond regular schools is that only 5% of our population is inclined to be risk takers and most of them settle for monetary packages at a very early age depending on their qualifications. We find this a huge loss of opportunity for young people in this country where they could "own" their jobs but they settle for just "doing" their jobs.
That kind of commitment and risk taking is inherent in all children but it’s been subdued and paralyzed by the fear psychosis that our society have actually imbibed in them and therefore everybody jumps at the first opportunity to be safe and secure in a job which may not be the path they were destined for. They won’t realize it till they are 30 years old and by that time they are trapped and its too late. So our endeavor is to collect young bright potential leaders in this country and give them an opportunity to face and challenge their own fears, of taking risk and to make them understand that the future happiness of their children depends on the passion with which they focus their lives and own their jobs.
Whether they are poets, doctors, artists or scientists, the commitment is of Passion, Curiosity and focus and in a society which is so volatile today the only constant is change, to equip young people to face change constantly and not be bowed down by it or scared of it, we think is the greatest responsibility of education.
If we had to imagine a life without Thomas Edison, Alexander Graham Bell and all the great inventors, scientists and entertainers of our times, what kind of world would it be? Would we live in a world without lights, without telephones, without music and movies?
The world needs dreamers and the world needs doers, but above all, the world needs dreamers who do. Thomas Edison and people like him were dreamers, the ones who went beyond the ordinary and turned it into something extraordinary.
We at the SoBA,are not only passionate about the need to create Entrepreneurs and Advertising Filmmaking professionals, but also a desire to create responsible professionals, fearless in their capacity to make decisions and to become entrepreneurs rather than just "employees".
Students will be encouraged to dream and begin living them. They are taught that their value is only in the kind of value they personally bring to their jobs. And that the true value that they bring to the table must be entirely authored by them and must be tangible.
So we at SoBA have devised a unique program for undergrads to explore, learn and ponder who they are Where they are going? And what they want to do with their lives.
The practical learning approach for both BBA and BA will be best education that anyone can possibly get before launching themselves into the future. While on this journey, while becoming unique professionals they will also grow hugely in confidence, engagement, developing their own personalities, and taking control of their destinies of what shape it takes. Whilst their futures will take different paths, this we know that they will be supremely happy, creatively successful and they will make a difference wherever they go and whatever they do.
If our children are going to go into the next decade as Leaders, Advertising Professionals, Film makers, Innovators, Inventors and Passionate committed people with very high level of ethics, integrity and the pursuit of truth and happiness then we will have done our little service for this country.
What breaks your momentum and focus? Is it physical or mental stress?
With SoBA, you will go through a Life Lessons and Strategic Activities that prepares you to be a survivor in today's challenging times. Only the BEST will survive and a whole gamut of skills will be learnt like making friends, how to deal with competition, learning to adapt, agility, flexibility, pushing the limits, team spirit and a 360-degree vison to look beyond the known horizons, develop new mind sets & insights leading to creativity and innovation.
We welcome you to a life-changing experience as an innovative method of learning with the SoBA.
The most important thing in any walk of life that you are involved in is to be passionate about what you do. When you are passionate about something, then you enjoy it more and get involved in it and you want to do it better.
Return home a stronger, more resilient individual with our experiential activities. Discover increased self-confidence, improved leadership, and a desire to make a difference. The learning is so deeply ingrained in the students that they will never take the path of COMPROMISE. Our focus is not just academics but also character building and life lessons through our activities.
When you have Mentors, you are learning from qualified professionals who will guide you to your goal. They know exactly what it takes to get there and what sacrifices need to be made. You also have the rare opportunity to get a glimpse of what it would be like when you go out on your own. By having a mentor means you have first hand experience while in a learning environment. This is extremely helpful in validating what you really want to do. We at SoBA have the Best Mentors to guide you and help you accomplish your dreams.